Robert Schmitt
Department of Production Quality and Metrology, Fraunhofer Institute for Production Technology IPT, Germany
Sven Schumacher
Department of Production Quality and Metrology, Fraunhofer Institute for Production Technology IPT, Germany
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Published in: Proceedings of the 2nd CIRP IPS2 Conference 2010; 14-15 April; Linköping; Sweden
Linköping Electronic Conference Proceedings 77:65, p. 507-512
Published: 2012-10-11
ISBN: 978-91-7393-381-0
ISSN: 1650-3686 (print), 1650-3740 (online)
When establishing a service business in China; especially western small and medium-sized enterprises face several challenges. Therefore; an approach has been developed within a research project; which aims to support western industrial service suppliers in realizing their market entry in China successfully by offering methods and tools for the most challenging aspects of the process of internationalization on a web-based knowledge platform. The paper will focus on a self-assessment tool for companies’ competencies in the process of internationalization and a tool which supports in choosing the adequate organizational form for a market entry in China.
Internationalization; Self-Assessment; Organizational form; Industrial Service; China; Industrial Product-Service System
