Conference article

Cognitive Processes and Multimodal Communication in the Parody of Politicians

Isabella Poggi
Dipartimento di Filosofia, Comunicazione e Spettacolo, Roma Tre University, Rome, Italy

Francesca D’Errico
Facoltà di Psicologia, UniNettuno Telematic University, Rome, Italy

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Published in: Proceedings from the 1st European Symposium on Multimodal Communication University of Malta; Valletta; October 17-18; 2013

Linköping Electronic Conference Proceedings 101:8, p. 65-72

NEALT Proceedings Series 21:8, p. 65-72

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Published: 2014-06-24

ISBN: 978-91-7519-266-6

ISSN: 1650-3686 (print), 1650-3740 (online)

Abstract

To single out the cognitive processes implied in the production of a parody; viewed as a distorted imitation of a text or behavior aimed at eliciting laughter and mocking someone; a corpus of parodies of politicians has been collected and multimodal communication analyzed through a devoted annotation scheme. Analysis allows to distinguish between surface and deep parodies; to single out the steps required for making a deep parody when the bare imitation of the Target is not enough for the Parodist’s satiric goals; and to see the intertwining of various modalities in conveying the crucial information of a parody: identification and characterization of a Target and of its flaws through allusion to some event.

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