Published: 2014-06-25
ISBN: 978-91-7519-280-2
ISSN: 1650-3686 (print), 1650-3740 (online)
The paper explores the common ground between the fields of social entrepreneurship and service design; in order to understand how the role of designers in social innovation projects relates to that of social entrepreneurs and identify new ways to connect the design practice with social transformation and social impact. To achieve this; the construct of effectuation in entrepreneurship is discussed; followed by suggestions on how it reveals fertile areas for research across the fields of service design and social entrepreneurship.