Drude Emilie Holm Ehn
Aalborg University, Denmark
Amalia de Götzen
Luca Simeone
Nicola Morelli
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Published in: ServDes.2020 Tensions, Paradoxes and Plurality Conference Proceedings, 2-5th February 2021, Melbourne, Australia
Linköping Electronic Conference Proceedings 173:37, p. 397-410
Published: 2020-12-22
ISBN: 978-91-7929-779-4
ISSN: 1650-3686 (print), 1650-3740 (online)
Freshly graduated service designers are often struggling to align with the expectations that companies have when they are looking for a service designer. The understanding of what service design is, which capabilities a service designer has and how these capabilities can create value for the company can be very different, making it difficult for the inexperienced job seeker to even find the right job offer. In this paper, we investigate if there is a more general misalignment between academia and the market in the definition of service design capabilities, by analysing a consistent pool of job offers in the area of service design.
