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Exploring Service Blueprints for Multiple Actors: A Case Study of Car Parking Services

Thomas Wreiner
Department of Computer and Information Science, Linköping University, Linköping, Sweden

Ingrid Mårtensson
Department of Computer and Information Science, Linköping University, Linköping, Sweden

Olof Arnell
Department of Computer and Information Science, Linköping University, Linköping, Sweden

Natalia Gonzalez
Department of Computer and Information Science, Linköping University, Linköping, Sweden

Stefan Holmlid
Department of Computer and Information Science, Linköping University, Linköping, Sweden

Fabian Segelström
Department of Computer and Information Science, Linköping University, Linköping, Sweden

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Ingår i: Conference Proceedings ServDes.2009; DeThinking Service; ReThinking Design; Oslo Norway 24-26 November 2009

Linköping Electronic Conference Proceedings 59:17, s. 213-223

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Publicerad: 2012-09-19

ISBN: 978-91-7519-771-5

ISSN: 1650-3686 (tryckt), 1650-3740 (online)

Abstract

Service blueprints are usually included in listings of standard methods within service design. Still; little research has been conducted on service blueprints. The case study at hand explores how blueprints can be applied in a situation with three key actors; all with different motives and wishes. The case study is within the domain of car parking; a service which at a first glance may seem simple; but is rather complex when scrutinized. Three ways of blueprinting the situation are presented and discussed in the paper. Finally issues which arose from the blueprinting process are discussed in regard to implications for people creating blueprints.

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