Potential of Objective Preference Evaluation in a Creative Process

Namgyu Kang
Future University Hakodate, Japan

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Ingår i: KEER2014. Proceedings of the 5th Kanesi Engineering and Emotion Research; International Conference; Linköping; Sweden; June 11-13

Linköping Electronic Conference Proceedings 100:113, s. 1365-1372

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Publicerad: 2014-06-11

ISBN: 978-91-7519-276-5

ISSN: 1650-3686 (tryckt), 1650-3740 (online)


Nowadays; many researches on the objective and logical evaluations of created objects are conducted in Kansei design field. However; there are not many studies on the relationship between creator’s own creativity and the evaluation on their work in fine art field like glass art. Many students in the fine art field conduct creative work with their limited favorite styles although they have not developed their own expressive characteristics yet. It simply means they need to introspect and cultivate their own Kansei. With this background in mind; the purpose of this study is to provide students in the field of glass art with new perspectives so that they can introspect their own Kansei and develop characteristics of their creative work. Thus not only Kansei as a source of creativity but also Kansei as an evaluation on perceived stimulus from outside are addressed in this study. As a result; the relationship between student’s preference in a creative work and others’ Kansei evaluation on it was analyzed by multivariate analysis. All students were able to introspect their own Kansei as a source of creativity based on the others’ objective evaluation. The result means each student can understand one’s characteristics of creative work. That is instrumental in trying various expressions in their creative work. Moreover; they can convey their creative work to others objectively and logically by using the results of analysis.


Creativity; Preference; Introspection; Kansei evaluation; Fine Art


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