Service Design Drinks Milan: a case of local community building around service design

Martina Rossi
Department of Design, Politecnico di Milano, Italy

Chiara Leonardi
OpenKnowledge, Italy

Luca Molinari
Talent Garden, Italy

Marihum Pernía Parra
OpenKnowledge, Italy

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Ingår i: ServDes.2020 Tensions, Paradoxes and Plurality Conference Proceedings, 2-5th February 2021, Melbourne, Australia

Linköping Electronic Conference Proceedings 173:15, s. 112-123

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Publicerad: 2020-12-22

ISBN: 978-91-7929-779-4

ISSN: 1650-3686 (tryckt), 1650-3740 (online)


This contribution aims at reporting a case of community building and activation in the city of Milan in Italy, namely the Service Design Drinks Milan.

The kind of community that we are referring to doesn’t necessarily build upon the belonging to a specific territory, but rather on a common interest around a topic, which is the discipline of service design. The case described provides a source of inspiration for any local agent wanting to replicate a similar initiative in its own context or for anyone interested in exploring the communities of interest.


community building, service design, community of interest, community of practice


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